Tracworx

Web App Redesign

Nathan Dolan

How might we help users get the information they need quickly and use it to make better decisions for their work and the business?

Lead Product Designer
Collaborated with executive-level and technical teams
18 months
Structured across 3 key design and build phases

Tracworx

Tracworx is an Irish startup that offers asset management software to it’s customers, allowing global brands visibility and insights into how their returnable assets are utilised.

Phase 1: Foundation

UX Audit Competitor Review Flow Redesign UI Refresh Styleguide

Phase 2: Reveal

Data Visualisation Chart Configuration Filtering Dashboards

Phase 3: Evolve

Product Strategy AI Insights Workspaces User Management Admin Settings

Redesigned, rethought, and ready for what’s next

Phase 1: Foundation

A full UX overhaul to modernise the platform

The platform’s workflows and interface were fragmented and hard to navigate. Stuks carried out a full UX audit and redesign to unify the experience—refreshing the UI, clarifying user flows, and establishing a scalable styleguide and component system.

Phase 2: Reveal

Turning raw operational data into actionable insights

Users lacked a clear way to interpret asset data or manage ongoing maintenance tasks. New charting, data-visualization tools, and inspection/maintenance tracking brought operational clarity and transformed raw data into actionable oversight.

Phase 3: Evolve

Designing the next generation of the platform with AI insights and configurable workspaces

As the platform grew, users needed more personalised, shareable insights and better administrative control. Introducing AI-driven recommendations, configurable workspaces, updated navigation, and self-serve admin tools set the foundation for the next generation of the product.

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