Tracworx

Mobile App Redesign

Nathan Dolan

How might we make a handheld scanning app that’s simple to use, fast to learn, and reliable for workers in real-world industrial conditions?

Lead Product Designer
Collaborated with executive-level and technical teams
6 months
Redesign and subsequent feature additions

Tracworx

Tracworx is an Irish startup that offers asset management software to it’s customers, allowing global brands visibility and insights into how their returnable assets are utilised.

Phase 1: Foundation

UX Audit Userflow Creation UI Redesign Led Development Team

Phase 2: Iteration

User Feedback Stakeholder Interviews Feature Integration

Simple, Scannable, Scalable: The Future of Tracworx Data Capture

Phase 1: Foundation

From MVP to market-ready

We rebuilt the core experience from the ground up — clearer flows, easier navigation, and a structure designed to grow with the product.

Phase 2: Iteration

User-centric feature expansion

With the foundation in place, Phase 2 focused on growth. We introduced new features driven by real user feedback, allowing the product to expand and improve without sacrificing clarity or performance.

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